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Esko is increasing productivity in the production of visual communications for retail and other environments.
January 3, 2017
By: Greg Hrinya
Editor
With its release of ArtiosCAD Display Store, Esko is increasing productivity in the production of visual communications for retail and other environments where compelling signage and packaging can drive additional business. Based on a comprehensive online library of tried-and-tested design templates and basic parameters, the online shop offers a wide selection of designs requiring only size adjustment to be ready for production. This takes both time and potential error out of the design process. ArtiosCAD users now have access to an affordable and continually growing source of new ideas for display designs that can be produced on Kongsberg converting equipment. Advertising technicians and display manufacturers can access a library of more than 325 re-sizeable, pre-tested display designs in the ArtiosCAD Design Store. These designs are fast and easy to use, even for those with no experience in complex construction and 3D design. Each design package also contains an animated 3D-film that can be used as a customer presentation, uploaded on a website or serve as an instruction manual for the finished product. Positive market feedback to this new approach to display and package design is reflected in feedback from customers like Joe Theodore, director, Spirits & Creative, Roe Marketing Group, who says, “We are constantly under pressure to create new and interesting designs. The ArtiosCAD Display Store has changed the way in which we present our designs to our customers. We now visit the online store with the customer to collaboratively choose from the various available designs. “Creating customized designs is very labor-intensive, especially on those occasions when numerous modifications are required and we have to produce a new sample each time to make size and appearance fit,” adds Theodore. “Designs from the ArtiosCAD Display Store fit perfectly from the word go, saving valuable time. We are confident that the ArtiosCAD Display Store will be a key enabler to our business growth.”
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